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Anya Media to Give Designer the Chance of a Lifetime at Pure 2012


Anya Media is on the hunt for a talented fashion designer, interested in displaying a selection of their work on our stand at Pure London (Olympia, 19-21 August 2012), the UK's leading fashion buying event.

Runway Merchandising Software

Pure London Fashion Buyers Exhibition 2012. Image copyright Pure London - www.purelondon.com
Entry criteria for applicants:

The successful applicant will need to have available a small collection of completed samples designed for the Spring/Summer 2013 season to grab the attention of the attendees and exhibitors at Pure. The selected designer will be given the opportunity to showcase their collection during the event via live demonstrations on Anya Media's innovative new Runway™ merchandising software.

Runway is an interactive LookBook which includes a Category Mix Plan that displays graphics and supporting information about the designer's collection to potential customers attending the event. Demonstrations of the software will support the designer's sales pitch by highlighting key details about each item, including where it fits as part of the collection and where it could sit in the seasonal commitment of a potential buyer.

"We are looking for an enthusiastic and talented designer that wants to stand out from the crowd by putting their work in the 'shop window' at Pure," says Anya Media managing director, Christina Grzasko. "We foresee this being the perfect platform to get their work in front of over 12,000 buyers from independents, multiples, department stores and online retailers and to guarantee commercial return post-show."

The Anya Media stand is located in the Studio section of the exhibition, near to the catwalk. Exhibitors within our near vicinity are mostly French and German and include the following brands: Lilith, Lauren Vidal, Bitte Kai Rand, Privatesachen, Eva Tralala.

How to Apply

To take advantage of this once in a lifetime opportunity, designers should apply by email to purelondon@anyamedia.co.uk and include their C.V; details of the collection they want to exhibit; and a brief description of how they would use this opportunity to further their own career. All enquiries and questions regarding the opportunity should be directed to the same email address.

Closing date for applications: 6th June 2012

Our winner has a massive opportunity to get in front of over 12,000 buyers from independents, multiples, department stores and online retailers at Pure London.

Pure London catwalk February 2012. Image copyright Pure London - www.purelondon.com Read more about our Runway software
Visit Pure London's website - www.purelondon.com